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10/10/2025
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Three Pillows Hotels awarded MICHELIN Key

Three of the six Pillows Hotels have been awarded a MICHELIN Key in the MICHELIN Guide's first-ever global hotel selection. Of the 17 Dutch hotels recognized, Pillows Hotels in Amsterdam (two keys) and Zwolle (one key) are among the selected hotels. Pillows Hotels in Ghent also received one key – one of only 15 awarded hotels in Belgium.

Loes Dingemans, CEO of Pillows Hotels, is immensely proud. "That three of our six hotels have been included in this first selection is wonderful recognition of the hard work and passion of our teams," says Dingemans. "Their attention to detail, their constant search for ways to create something special: it creates moments every day where guests feel truly seen and welcomed."

About the MICHELIN Keys

The MICHELIN Keys are awarded based on five criteria: excellence in architecture and interior design, quality and consistency of service, uniqueness of the experience, value for money, and contribution to the local environment. During this first award ceremony on October 8th in Paris, half of the Pillows Hotels collection was recognized, placing the brand among the most refined boutique hotel groups in Europe.

About Pillows Grand Boutique Hotel Maurits at the Park, Amsterdam

Located in a former university building dating from 1908, next to Oosterpark and near the Museum Quarter, the hotel features 88 rooms and suites, fine dining restaurant VanOost (14/20 Gault & Millau), Spring Café Brasserie, award-winning cocktail bar Fitz's Bar, and a wellness area with a sauna. Earlier this year, the 5-star hotel was already rated the best hotel in the Netherlands by travelers on Tripadvisor.

About Pillows Grand Boutique Hotel Ter Borch, Zwolle

A 41-room boutique hotel in a meticulously renovated 19th-century building opposite Zwolle train station and within walking distance of the city center. Coperto Restobar has a 14/20 Gault & Millau rating. Earlier this year, the hotel succeeded Pillows Maurits at the Park as the best hotel in the Netherlands.

About Pillows Grand Boutique Hotel Reylof, Ghent

This hotel, housed in the former mansion of Baron Olivier de Reylof, is within walking distance of Ghent's city center. Dating back to 1724, the building is decorated with an eye for historical details and contemporary design. Guests can stay in one of the 156 rooms and enjoy the courtyard garden, wellness area, and LOF Restaurant, which is listed in Gault & Millau with a 14/20 rating.

About Pillows Hotels

Pillows Hotels is an exclusive hotel collection of boutique hotels in the Netherlands and Belgium. Each hotel combines luxurious hospitality with refined culinary experiences, focusing on personalized service and attention to detail. Year after year, the hotels are highly rated on platforms like Tripadvisor and have received numerous awards for their interior design, service, and restaurant concepts.